Cyber Security
Helping Companies Stay Ahead of Cyber Threats
Ahmed El Saadi, the Vice President for Middle East and Africa at Splunk, says Splunk’s observability solutions empower IT teams, to effectively manage and optimise complex environments
How has the regional security threat landscape evolved recently?
The regional security threat landscape has witnessed a significant evolution in recent years. The Middle East and Africa region has become a prime target for cyber threats due to its rapid digital transformation and strategic importance. Cybercriminals are leveraging advanced techniques and exploiting vulnerabilities to launch sophisticated attacks on organisations and critical infrastructure. Threat actors are increasingly focused on data breaches and ransomware attacks. Moreover, the rise of cloud computing, AI, and IoT has expanded the attack surface, making it essential for organizations to strengthen their cybersecurity defences.
Splunk recognises the evolving threat landscape and helps organisations stay ahead of cyber threats. Our comprehensive cybersecurity solutions provide real-time threat detection, incident response, and compliance reporting. We leverage AI and machine learning to analyze vast datasets and identify anomalies, enabling proactive threat hunting. By empowering organizations with actionable insights and the ability to detect and respond to threats swiftly, Splunk enhances the regional security posture and helps protect critical assets.
As the technology landscape shifts with the emergence of technologies such as AI, automation, cloud, and so on, how is Splunk supporting the partner ecosystem to sustain and stay relevant?
Splunk understands the importance of a strong partner ecosystem in navigating the evolving technology landscape. We actively collaborate with our partners in the Middle East and Africa region to ensure they can sustain and stay relevant in the face of technological advancements. Splunk provides comprehensive training and certification programs to enable partners to build expertise in our solutions and stay up to date with the latest industry trends.
We also offer extensive technical support, including partner enablement resources, co-marketing opportunities, and joint go-to-market initiatives. Through our Partner+ Program, we foster strong relationships with our partners, empowering them to deliver value-added services and solutions to customers. Moreover, Splunk’s open and extensible platform allows partners to develop their own applications and integrations, further expanding their offerings and differentiation in the market.
By supporting our partner ecosystem, Splunk ensures that organizations in the region have access to knowledgeable and skilled partners who can help them leverage emerging technologies effectively and drive digital transformation.
Why, according to you, should companies leverage AI, and how can Splunk help with that journey?
Companies should leverage AI to unlock the full potential of their data and gain actionable insights that drive innovation and competitive advantage. AI enables organizations to process and analyze large volumes of data at scale, identify patterns and anomalies, automate manual processes, and make data-driven decisions in real-time. By harnessing AI, companies can enhance operational efficiency, optimize customer experiences, and discover new business opportunities.
Splunk plays a pivotal role in helping organizations embark on their AI journey. Our platform integrates AI and machine learning capabilities, empowering organizations to leverage AI effectively. Splunk provides customizable ML tools to detect anomalies, predict system failures, and automate responses to threats or disruptions. We enable organizations to derive valuable insights from their data, automate critical processes, and respond promptly to issues. With Splunk, companies can unlock the power of AI to enhance operational resilience, drive innovation, and accelerate digital transformation.
What sort of market strategies do you have for the Middle East region?
Splunk has developed robust market strategies to address the unique needs and opportunities in the Middle East region. Our market strategies focus on three key pillars:
- Partnerships and Collaborations: We foster strong partnerships with local organizations, including technology partners, system integrators, and value-added resellers. By collaborating closely with these partners, we ensure that our solutions align with regional requirements and are tailored to local market dynamics.
- Customer Success and Enablement: We prioritise customer success by offering comprehensive support, training, and professional services. Our team works closely with customers to understand their specific challenges and provide tailored solutions that drive business value. We enable customers to extract maximum value from our platform and accelerate their digital transformation journey.
- Thought Leadership and Community Engagement: Splunk actively contributes to the regional tech ecosystem through thought leadership initiatives, industry events, and community engagement. We share best practices, insights, and success stories to foster a culture of innovation and collaboration. By participating in industry events and engaging with local communities, we aim to drive awareness, knowledge exchange, and technological advancements in the region.
Through these market strategies, Splunk aims to establish itself as a trusted partner for organisations in the Middle East, helping them navigate the complexities of digital transformation, strengthen their cybersecurity defences, and drive operational resilience.
What are the challenges faced by IT teams in managing complex environments, and how does Splunk help them overcome those challenges?
IT teams face numerous challenges in managing complex environments, including the need to monitor and troubleshoot a wide range of systems, applications, and infrastructure components. The increasing scale and complexity of IT environments make it difficult to detect and respond to issues promptly, leading to downtime, performance degradation, and customer dissatisfaction.
Splunk helps IT teams overcome these challenges through its observability solutions. Our platform provides end-to-end visibility into IT environments, consolidating data from various sources, and offering real-time insights into system health, performance, and user experiences. Splunk’s AI-powered analytics enable proactive detection of anomalies and predictive identification of potential issues, empowering IT teams to take preemptive actions and prevent disruptions.
Furthermore, Splunk’s automation capabilities streamline IT operations, enabling teams to automate routine tasks, accelerate troubleshooting, and improve incident response times. By leveraging Splunk’s automation features, IT teams can focus on strategic initiatives and deliver better customer experiences.
Overall, Splunk’s observability solutions empower IT teams to effectively manage and optimize complex environments, proactively identify issues, and ensure the smooth functioning of critical systems and applications.
Cyber Security
Positive Technologies Reports 80% of Middle East Cyberattacks Compromise Confidential Data
A new study by cybersecurity firm Positive Technologies has shed light on the evolving cyber threat landscape in the Middle East, revealing that a staggering 80% of successful cyberattacks in the region lead to the breach of confidential information. The research, examining the impact of digital transformation, organized cybercrime, and the underground market, highlights the increasing exposure of Middle Eastern nations to sophisticated cyber threats.
The study found that one in three successful cyberattacks were attributed to Advanced Persistent Threat (APT) groups, which predominantly target government institutions and critical infrastructure. While the rapid adoption of new IT solutions is driving efficiency, it simultaneously expands the attack surface for malicious actors.
Cybercriminals in the region heavily utilize social engineering tactics (61% of cases) and malware (51%), often employing a combination of both. Remote Access Trojans (RATs) emerged as a primary weapon in 27% of malware-based attacks, indicating a common objective of gaining long-term access to compromised systems.
The analysis revealed that credentials and trade secrets (29% each) were the most sought-after data, followed by personal information (20%). This stolen data is frequently leveraged for blackmail or sold on the dark web. Beyond data theft, 38% of attacks resulted in the disruption of core business operations, posing significant risks to critical sectors like healthcare, transportation, and government services.
APT groups are identified as the most formidable threat actors due to their substantial resources and advanced technical capabilities. In 2024, they accounted for 32% of recorded attacks, with a clear focus on government and critical infrastructure. Their activities often extend beyond traditional cybercrime, encompassing cyberespionage and even cyberwarfare aimed at undermining trust and demonstrating digital dominance.
Dark web analysis further revealed that government organizations were the most frequently mentioned targets (34%), followed by the industrial sector (20%). Hacktivist activity was also prominent, with ideologically motivated actors often sharing stolen databases freely, exacerbating the cybercrime landscape.
The United Arab Emirates, Saudi Arabia, Israel, and Qatar, all leaders in digital transformation, were the most frequently cited countries on the dark web in connection with stolen data. Experts suggest that the prevalence of advertisements for selling data from these nations underscores the challenges of securing rapidly expanding digital environments, which cybercriminals are quick to exploit.
Positive Technologies analyst Alexey Lukash said, “In the near future, we expect cyberthreats in the Middle East to grow both in scale and sophistication. As digital transformation efforts expand, so does the attack surface, creating more opportunities for hackers of all skill levels. Governments in the region need to focus on protecting critical infrastructure, financial institutions, and government systems. The consequences of successful attacks in these areas could have far-reaching implications for national security and sovereignty.”
To help organizations build stronger defenses against cyberthreats, Positive Technologies recommends implementing modern security measures. These include vulnerability management systems to automate asset management, as well as identify, prioritize, and remediate vulnerabilities. Positive Technologies also suggests using network traffic analysis tools to monitor network activity and detect cyberattacks. Another critical layer of protection involves securing applications. Such solutions are designed to identify vulnerabilities in applications, detect suspicious activity, and take immediate action to prevent attacks.
Positive Technologies emphasizes the need for a comprehensive, result-driven approach to cybersecurity. This strategy is designed to prevent attackers from disrupting critical business processes. Scalable and flexible, it can be tailored to individual organizations, entire industries, or even large-scale digital ecosystems like nations or international alliances. The goal is to deliver clear, measurable results in cybersecurity—not just to meet compliance standards or rely on isolated technical fixes.
Cyber Security
Axis Communications Sheds Light on Video Surveillance Industry Perspectives on AI
Axis Communications has published a new report that explores the state of AI in the global video surveillance industry. Titled The State of AI in Video Surveillance, the report examines the key opportunities, challenges and future trends, as well as the responsible practices that are becoming critical for organisations in their use of AI. The report draws insights from qualitative research as well as quantitative data sources, including in-depth interviews with carefully selected experts from the Axis global partner network.
A leading insight featured in the report is the unanimous view among interviewees that interest in the technology has surged over the past few years, with more and more business customers becoming curious and increasingly knowledgeable about its potential applications.

Mats Thulin, Director AI & Analytics Solutions at Axis Communications
“AI is a technology that has the potential to touch every corner and every function of the modern enterprise. That said, any implementations or integrations that aim to drive value come with serious financial and ethical considerations. These considerations should prompt organisations to scrutinise any initiative or investment. Axis’s new report not only shows how AI is transforming the video surveillance landscape, but also how that transformation should ideally be approached,” said Mats Thulin, Director AI & Analytics Solutions at Axis Communications.
According to the Axis report, the move by businesses from on-premise security server systems to hybrid cloud architectures continues at pace, driven by the need for faster processing, improved bandwidth usage and greater scalability. At the same time, cloud-based technology is being combined with edge AI solutions, which play a crucial role by enabling faster, local analytics with minimal latency, a prerequisite for real-time responsiveness in security-related situations.
By moving AI processing closer to the source using edge devices such as cameras, businesses can reduce bandwidth consumption and better support real-time applications like security monitoring. As a result, the hybrid approach is expected to continue to shape the role of AI in security and unlock new business intelligence and operational efficiencies.
A trend that is emerging among businesses is the integration of diverse data for a more comprehensive analysis, transforming safety and security. Experts predict that by integrating additional sensory data, such as audio and contextual environmental factors caught on camera, can lead to enhanced situational awareness and greater actionable insights, offering a more comprehensive understanding of events.
Combining multiple data streams can ultimately lead to improved detection and prediction of potential threats or incidents. For example, in emergency scenarios, pairing visual data with audio analysis can enable security teams to respond more quickly and precisely. This context-aware approach can potentially elevate safety, security and operational efficiency, and reflects how system operators can leverage and process multiple data inputs to make better-informed decisions.
According to the Axis report, interviewees emphasised that responsible AI and ethical considerations are critical priorities in the development and deployment of new systems, raising concerns about decisions potentially based on biased or unreliable AI. Other risks highlighted include those related to privacy violations and how facial and behavioural recognition could have ethical and legal repercussions.
As a result, a recurring theme among interviewees was the importance of embedding responsible AI practices early in the development process. Interviewees also pointed to regulatory frameworks, such as the EU AI Act, as pivotal in shaping responsible use of technology, particularly in high-risk areas. While regulation was broadly acknowledged as necessary to build trust and accountability, several interviewees also stressed the need for balance to safeguard innovation and address privacy and data security concerns.
“The findings of this report reflect how enterprises are viewing the trend of AI holistically, working to have a firm grasp of both how to use the technology effectively and understand the macro implications of its usage. Conversations surrounding privacy and responsibility will continue but so will the pace of innovation and the adoption of technologies that advance the video surveillance industry and lead to new and exciting possibilities,” Thulin added.
Artificial Intelligence
CyberKnight Partners with Ridge Security for AI-Powered Security Validation
The automated penetration testing market was valued at roughly $3.1 billion in 2023 and is projected to grow rapidly, with forecasts estimating a compound annual growth rate (CAGR) between 21% and 25%. By 2030, the sector is expected to reach approximately $9 to $10 billion. The broader penetration testing industry is also expanding, with projections indicating it will surpass $5.3 billion by 2027, according to MarketandMarket.
To support enterprises and government entities across the Middle East, Turkey and Africa (META) with identifying and validating vulnerabilities and reducing security gaps in real-time, CyberKnight has partnered with Ridge Security, the World’s First Al-powered Offensive Security Validation Platform. Ridge Security’s products incorporate advanced artificial intelligence to deliver security validation through automated penetration testing and breach and attack simulations.
RidgeBot uses advanced AI to autonomously perform multi-vector iterative attacks, conduct continuous penetration testing, and validate vulnerabilities with zero false positives. RidgeBot has been deployed by customers worldwide as a key element of their journey to evolve from traditional vulnerability management to Continuous Threat Exposure Management (CTEM).
“Ridge Security’s core strength lies in delivering holistic, AI-driven security validation that enables organizations to proactively manage risk and improve operational performance,” said Hom Bahmanyar, Chief Enablement Officer at Ridge Security. “We are delighted to partner with CyberKnight to leverage their network of strategic partners, deep-rooted customer relations, and security expertise to accelerate our expansion plans in the region.”
“Our partnership with Ridge Security is a timely and strategic step, as 69% of organizations are now adopting AI-driven security for threat detection and prevention,” added Wael Jaber, Chief Strategy Officer at CyberKnight. “By joining forces, we enhance our ability to deliver automated, intelligent security validation solutions, reaffirming our commitment to empowering customers with resilient, future-ready cybersecurity across the region.”
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