Expert Speak
An Effective Strategy for Communicating Cybersecurity Risk to the Board
Written by Joe Robertson, Director of Information Security and EMEA CISO at Fortinet
Most individuals on the board of directors for organizations are not cybersecurity experts. However, they are likely very aware of the global events going on in this tumultuous time of continued disruption by the Covid pandemic, the war in Eastern Europe, and the growing volume and sophistication of cyberattacks. With these concerns in mind, they definitely want to know if their organization is at risk.
You can also bet that although they don’t know all the technical jargon of cybersecurity, they are savvy enough ask CISOs or CIOs for a status report on the organization’s cyber defenses. This presents a challenge for an IT security expert reporting to the board: “How can I effectively communicate our organization’s cybersecurity risk? What metrics can I share with them that will properly answer the ‘Are we at risk?’ question?”
Honestly, I don’t believe boards care as much about metrics as we sometimes think. They would rather have a simple yes or no answer to the questions: “Are we at risk?” and “Are we protected?” The problem with the first question is that the answer is always yes. No matter how much you put in place to protect yourself, there’s always a risk. In the digital world, enterprises are always facing threats—no matter the time or place. As for the second question about protection, there is no simple yes-or-no answer. Because even if the answer is “Yes, we’re protected.” It begs a follow-up question: “Are we protected enough?”
The Answers to Better Questions
Too many organizations think only about preventing attackers from getting in. They tend to focus on firewalls, antivirus, remote access authorizations, etc. However, there is a very real chance that an adversary has already circumvented these defenses and is inside their networks. When attackers have evaded frontline defenses, CISOs need to have tools like sandboxing, deception technology, and analysis in place to detect, deceive, and quarantine the invaders.
I think CISOs need to educate board members on how to ask better questions regarding cybersecurity risk. The questions that an organization’s leadership team should be asking include: “Where are our risks? Which are the highest priority? How can we reduce risks?”
These types of queries will help CISOs develop a strong cybersecurity strategy. They need to identify what the best cybersecurity posture is for the organization and select activities that will protect the highest risks to the business. The board should be paying attention to this strategy and not just having cybersecurity as a check-off item on their monthly meeting agenda. Cybersecurity must be a board-level priority within the organization.
Three Cybersecurity Basics the Board Must Understand
Regarding a company’s cybersecurity risk, the board needs to understand three basics:
1) The Threat of Attack is Existential for Most Organizations – For example, a ransomware attack that shuts down production could bring down the company permanently. It is literally that serious.
2) Cybersecurity Requires Prioritization – Cybersecurity may not be the most core part of a business, but it requires investment, just like other areas that organizations must invest in—human resources, the legal department, facilities, IT, and so forth.
3) Three Types of Investment – The investments that must be made in cybersecurity really come in three forms: people, products, and processes.
- People– Organizations need people who have the skills to understand and protect the business and its employees. This means investing in skills—whether your own staff or people to manage your outsourcers.
- Products– CISOs need technologies that work together and are easy for the IT staff to manage and analyze. It should include threat intelligence subscriptions.
- Processes– Investment in processes is not just a combination of people and products but it also having vigilance. Having processes in place means the organization is constantly observing the threat landscape and becoming more and more aware of what it looks like. It is also about staying on top of new developments, both in terms of threats and types of defenses.
Above are all things that the security team should be dealing with and CISOs need to find ways of abstracting them to the board level. Again, metrics might seem like a natural way of conveying the data, but the problem with metrics is that every organization is different—and there are no real standard security measurements. That said, there are several standards that CISOs can compare their organizations to as well as try to attain. They are NIST in the U.S., the NIS directive in the European Union, and, in production and operational environments, IEC 62443, which has four security levels.
What the cybersecurity team leader—whether they’re on the networking side or security side—needs to do rather than provide metrics-specific numbers, is provide a dashboard to the board. A dashboard view is something that can give them a comprehensive idea of the state of the organization’s protection.
A ROSI View to Justify Security Investments
Another tool that CISOs may want to consider that isn’t a metric but can help justify security investments to top leadership and the board of directors is the EU’s Return on Security Investment (ROSI) formula. The methodology was developed by ENISA, which is a European security organization. Essentially, what it does is enables a CISO to come up with a number that looks like an ROI (return on investment) percentage—allowing it to be compared to traditional investments.
With ROI, it shows how much a regular investment is going to return. With ROSI, it indicates how much monetary protection an organization is going to get or how much loss is going to be avoided. ROSI allows the cybersecurity people to go into a board meeting armed with a number, so that they can show it to the board who then have to decide between investing in, for example, a new machine for the production line or in protection for the organization’s database.
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Positive Technologies Study Reveals Successful Cyberattacks Nett 5X Profits
Positive Technologies has released a study on the dark web market, analysing prices for illegal cybersecurity services and products, as well as the costs incurred by cybercriminals to carry out attacks. The most expensive type of malware is ransomware, with a median cost of $7,500. Zero-day exploits are particularly valuable, often being sold for millions of dollars. However, the net profit from a successful cyberattack can be five times the cost of organizing it.
Experts estimate that performing a popular phishing attack involving ransomware costs novice cybercriminals at least $20,000. First, hackers rent dedicated servers, subscribe to VPN services, and acquire other tools to build a secure and anonymous IT infrastructure to manage the attack. Attackers also need to acquire the source code of malicious software or subscribe to ready-to-use malware, as well as tools for infiltrating the victim’s system and evading detection by security measures. Moreover, cybercriminals can consult with seasoned experts, purchase access to targeted infrastructures and company data, and escalate privileges within a compromised system. Products and tools are readily available for purchase on the dark web, catering to beginners. The darknet also offers leaked malware along with detailed instructions, making it easier for novice cybercriminals to carry out attacks.
Malware is one of the primary tools in a hacker’s arsenal, with 53% of malware-related ads focused on sales. In 19% of all posts, infostealers designed to steal data are offered. Crypters and code obfuscation tools, used to help attackers hide malware from security tools, are featured in 17% of cases. Additionally, loaders are mentioned in 16% of ads. The median cost of these types of malware stands at $400, $70, and $500, respectively. The most expensive malware is ransomware: its median cost is $7,500, with some offers reaching up to $320,000. Ransomware is primarily distributed through affiliate programs, known as Ransomware-as-a-Service (RaaS), where participants in an attack typically receive 70–90% of the ransom. To become a partner, a criminal must make a contribution of 0.05 Bitcoin (approximately $5,000) and have a solid reputation on the dark web.
Another popular attack tool is exploits: 69% of exploit-related ads focus on sales, with zero-day vulnerability posts accounting for 32% of them. In 31% of cases, the cost of exploits exceeds $20,000 and can reach several million dollars. Access to corporate networks is relatively inexpensive, with 72% of such ads focused on sales, and 62% of them priced at under a thousand dollars. Among cybercriminal services, hacks are the most popular option, accounting for 49% of reports. For example, the price for compromising a personal email account starts at $100, while the cost for a corporate account begins at $200.
Dmitry Streltsov, Threat Analyst at Positive Technologies, says, “On dark web marketplaces, prices are typically determined in one of two ways: either sellers set a fixed price, or auctions are held. Auctions are often used for exclusive items, such as zero-day exploits. The platforms facilitating these deals also generate revenue, often through their own escrow services, which hold the buyer’s funds temporarily until the product or service is confirmed as delivered. On many platforms, these escrow services are managed by either administrators or trusted users with strong reputations. In return, they earn at least 4% of the transaction amount, with the forums setting the rates.”
Considering the cost of tools and services on the dark web, along with the median ransom amount, cybercriminals can achieve a net profit of $100,000–$130,000 from a successful attack—five times the cost of their preparation. For a company, such an incident can result not only in ransom costs but also in massive financial losses due to disrupted business processes. For example, in 2024, due to a ransomware attack, servers of CDK Global were down for two weeks. The company paid cybercriminals $25 million, while the financial losses of dealers due to system downtime exceeded $600 million.
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